Create an empathy map following these steps:

  • Gather information from and about your learners. You may already have useful information that you have gathered through feedback from course evaluations, emails, and other communication, but ideally you’ll create a specific method of gathering feedback for this exercise. You might do this through conversations or other forms of communication.
  • Ask you learners what they think, feel, say, do, see, and hear. What do they have difficulty understanding or doing?
  • Reflect on the feedback you’ve collected from your learners and begin sketching your empathy map. You can do this on paper or in a Word document, or we’ve developed an Empathy Map Template with fields for the above guiding questions. Go into the File menu on the Google document and make a copy of the file. Rename the file for yourself and complete the template.

After your Empathy Map is complete, try to get additional feedback in one of the following ways:

  • Seek out a colleague within your department/disciplinary area to discuss with him/her. See if there are shared concerns, or perhaps strategies they might suggest that you have not considered.
  • Circle back to your learners to make sure what you’ve captured accurately reflects their experience. This could involve a conversation with one or more of the group you interviewed.

Take a photo of your map and Tweet it to @OntarioExtend, using the #oextend hashtag.

 

Activity Source

 

image credit: “Wall of Empathy (2)” flickr photo by CarbonNYC [in SF!] https://flickr.com/photos/carbonnyc/30341352893 shared under a Creative Commons (BY) license

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3 Responses Completed for this Activity

  • Tutor Training (Irene Stewart, @IrenequStewart)

    Because the “course” I am working with is essential Tutor Training, I don’t have course feedback forms to work with. At the recent leadership day, I asked for feedback that would help me with this activity. The tutors were happy to share and it also generated some ideas for things we could improve in both… Read more »

  • Empathetically Mapping The Future (Steven Secord, @stevensecord)

    I wrote a blog post where I discuss how I created an Empathy Map using Course Evaluations… not exactly how it is suppose to be done but I try to tie it all together.

  • Getting to Know: An Empathy Map Experience (Helen DeWaard, @hj_dewaard)

    Completing the empathy map helped clarify pain points and gain points for students in both the F2F course and online courses I teach. Focusing on what I believe are the responses to key points – what students say, do, hear, feel, see, and think as they progress through a course offering. While pre-course surveys help… Read more »

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